The 2010-11 campaign saw Leeds United, fresh from promotion, mount a credible challenge for the play-offs, ultimately finishing a respectable 7th in the Championship. The season was defined by a stunning attacking output, led by the club's prolific centre-forward Luciano Becchio, whose 19 league goals anchored an attack that saw four players hit double figures for the first time in two decades. The Whites also enjoyed a memorable 12-game unbeaten run and a spirited FA Cup run that forced Premier League giants Arsenal to a replay. It was a fiercely competitive year that saw Leeds firmly re-establish themselves in the second tier, providing a foundation for future ambitions.