These special edition cherry blossom jerseys have been designed in collaboration with famous actor and minority owner Michael B. Jordan in the club's traditional red and black colours, with a striking interlocking cherry pattern throughout and cherry blossoms to celebrate his recent Oscar success. An exclusive MBJ x AFCB tag features on the lower front of the shirt to signify the collaboration with Michael.

The kit also includes a modern reworking of a vintage Cherries crest. The club and Michael have worked closely with talented designer Daniel Norris to reimagine the former crest, which was used by the club in the early 1980s.